If you’re reading this, you probably know that I co-own Culture Milk. Culture Milk is a different type of site that dabbles in the same realm of other ones. You read news on certain sites or get opinionated news and tips from various others. That’s all there is out there. However, Culture Milk does not dip into either of those things.
When I started Culture Milk, it was simply the birth of a dream. Nate had contacted me and literally said he had a dream wherein he and I ran a site that had posts about tech, fashion, and movies. So, I enthusiastically replied with “LET’S JUST DO THIS” and that’s where it started. The idea of Culture Milk wasn’t to rival any site out there. There is no site like Culture Milk and it’s possible there never will be. People think we will push out controversial topics for the sake of controversy, or we’ll simply talk about how great something is without looking at its negatives. Both of these are wrong, or better put, off base.
We want to bring something different. We want to give you reviews of those products, but we want to tell you how they’re different or how they change something we’ve become accustomed to, or how they’ve managed to capitalize on something that others fail to do. For example, in my recent Fantastical review, I talk about how the app has perfected the iOS standard. How the app has done what others still fail to do — the perfect blend of design and functionality. I talk about how the mesh of ease and elegance correlates to a flawless UX. That’s the type of stuff you’ll see on Culture Milk when it comes to tech reviews. Other sites give you reviews by brushing over every aspect of the app or device, and that’s perfectly fine. The problem that sits with me is that there’s no difference in them. At the end of the day, you’ll only say “Well [name of blog] liked them and [other name of blog] didn’t.” but when it comes to Culture Milk, I want you to see why we like it, or why it’s different, or how it’s changing things.
This is me. This is something I’m doing with Culture Milk. This is what sets me apart from the me of yesteryear. In the past, I wrote articles daily for numerous sites and I didn’t like the whole ordeal of writing there solely because it’s very cookie cutter. The only thing differentiating one site from another is the quality of the writers. Good a good job of writers together to talk about their opinions of thoughts on apps, get them to talk about things they see in real life, have them show off stores with great design, photography with amazing captivity. This is what makes Culture Milk what it is. The everyday tech site has a very simple idea of what makes them different and they rely solely on their writers saying the same thing as another. You sooner or later have to realize that writers are all great if they’re truly interested in what their writing about.
Everyone on Culture Milk has interest in what they write about.
That couple with our drive for excellence and our drive for perfection makes us a tight knit family of people who love doing what we do. We’re all writers by trade, but we also have opinions on how things are changing or how they can make things better. We all know what we like, but we want to tell you why. We want to tell you how and when. We want you to understand what we think, but not follow a thin line that’s already being drawn by every other site out there. In short, we’re different.